Buyers Guide to Eclectic Interiors

Leading the design for Selfridges’ new online editorial franchise “The buyers guide to…”.

The brief was for a commercially driven editorial feature showcasing the Selfridges buyers’ hottest product picks and how to incorporate them into your lifestyle. This was achieved with the use to still life photography featuring Selfridges best selling brands, alongside curated product and yellow pull quotes to reinforce the Selfridges tone of voice.

Explore the full feature here

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Humanrace by Pharrell Williams